About QUICO

QUICO was founded in 1985 by a group of engineers and entrepreneurs in a small workshop in Milan, Italy. The brand emerged from a vision to create high-quality, innovative products for the home and office, focusing on practicality and design. The initial product line consisted of simple yet functional items, particularly stationery and organizational tools, which quickly gained popularity among local consumers.

In the early 1990s, driven by an increasing demand for stylish and ergonomic office supplies, QUICO expanded its offerings to incorporate a wider range of products, including writing instruments, filing systems, and desk accessories. This evolution aligned with a growing trend towards modern design in the workplace, enabling the brand to carve out a niche in the competitive market.

By the mid-2000s, QUICO had established itself as a recognizable name in several European countries, and its commitment to quality and innovation was reflected in various design awards. The company began to explore international markets, leading to partnerships with distributors in Asia and North America. This globalization of the brand was marked by a significant increase in product variety, including collaborations with renowned designers and the incorporation of sustainable materials into their product lines.

In 2015, QUICO celebrated its 30th anniversary, a milestone that prompted the re-evaluation of its brand identity. The company embraced a more modern aesthetic while still honoring its roots in functionality and quality. By 2020, QUICO had solidified its status as a global player in the design and manufacturing of office supplies and organizational products, continually adapting to the evolving needs of consumers.

Today, QUICO remains dedicated to providing innovative solutions that blend functionality and aesthetics, staying true to its founding principles while embracing new technologies and sustainable practices.